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Viji K Varghese stands as a beacon of expertise and leadership in the business world, boasting a multifaceted career that spans across pivotal domains such as sales, marketing, branding, promotion, management, and training. With a profound dedication to his craft, Viji's journey is a testament to strategic acumen, effective leadership, and an u

In today's fast-paced digital landscape, hospitals are increasingly recognizing the importance of digital marketing to expand their reach, engage with patients, and enhance overall healthcare services. Digital marketing has emerged as a pivotal tool in healthcare marketing strategies, offering hospitals unique opportunities to connect with their ta

In today's fast-paced digital world, businesses must leverage various digital marketing strategies to stay competitive and reach their target audiences effectively. Digital marketing encompasses a broad range of activities designed to promote products and services through digital channels. This article explores key digital marketing definitions, su

Email marketing remains a cornerstone of digital marketing strategies, offering a direct and personal way to communicate with customers. However, to maximize its potential, it is crucial to ensure that email communication is effective, engaging, and aligned with your marketing goals. This article delves into the best practices for effective communi